Use the Track and Log features of the HubSpot Sales Chrome extension to monitor and keep a record of your contacts' engagement with your emails. With the track feature enabled, you can receive real-time notifications when a contact opens your email. You can also choose to log the email to the contact's record in HubSpot to keep a record of all past communication for your team to reference.
You can review email open and click information in the activity feed; logged emails are saved to individual contact records and their associated records.
Please note: if you've enabled General Data Protection Regulation (GDPR) functionality in your account, your legal team is the best resource to determine how your company uses email logging and tracking. You can also customize your extension settings to remove this functionality for a specific message or for specific contacts and email domains. In addition, email opens can only be tracked for contacts with an assigned legal basis for data processing. Learn more about email tracking when GDPR settings are enabled.
Before getting started, note the difference between a tracked email and a logged email:
You can send an email that is both tracked and logged. That way, you'll receive open notifications as well as having a record of the email communication in HubSpot. You can also set logging and tracking defaults for your extension.
To send a tracked email from Gmail:
Before your contact opens the email, the email subject line and recipient will show in your activity feed in HubSpot as Sent.
Once the recipient opens the email, you'll receive a real-time, pop-up notification on your desktop. When you navigate back to your activity feed or Chrome extension feed, you'll see the email information marked as Open. Click the dropdown menu below the contact's name to see when the recipient opened your email. You will also see a history of the contact's activities listed.
You can also see how your contacts are engaging with your tracked emails from the Chrome extension. To access your activity feed from the Chrome extension, click the HubSpot sprocket icon in the upper right of your Chrome browser.
Learn more about how email tracking and sales notifications work, and how to disable tracking.
If you've enabled GDPR functionality in your account, HubSpot can only track a contact's email opens when the contact has an assigned legal basis for data processing. When composing an email in Gmail, the Track checkbox will be greyed out to indicate a contact's tracking ineligibility.
Email opens will not be tracked for contacts without a legal basis for processing data or email recipients who are not yet contacts. When emailing multiple recipients, email opens will be tracked anonymously.
You can change a contact's tracking eligibility by updating their Legal basis for processing contact's data property.To log an email and add a new contact to your HubSpot CRM account, the email address you send emails from must be one of the following:
You can specify email addresses and domains that you never want to log emails for in your HubSpot account settings. Or you can add these email addresses and domains in your Chrome extension settings.
Please note: emails larger than 50 MB will not log to your HubSpot account. Attachments count towards this limit. Your email will still be delivered successfully to the contact, but you will not see the email logged to their record.
To send a logged email from Gmail:
You can customize which associated records your emails are automatically logged to in your Chrome extension settings. If you're using marketing contacts, a new contact created by a logged email will be set as non-marketing.
Please note: if a new contact is created through a logged email, the HubSpot user who sent the email will be automatically assigned as the contact owner, as long as no previous owner has been assigned.
Email that are logged to HubSpot using the extension will automatically be associated to the records that you specified before sending the email. To see the logged email in HubSpot:
Please note: to send email replies from HubSpot and log incoming replies to HubSpot, you must have a connected inbox.